Hand-Axe [ˈhandaks]
noun
The Hand-Axe is the oldest known stone tool, dating back to the Oldowan period over 2.5 million years ago. These tools are a major milestone in human evolutionary history – the earliest evidence of cultural behaviour.
PURPOSEFUL CONTENT
INCEPTION | DIRECTION | CREATION | DISTRIBUTION
Not only do we create content, we design the tools to serve your brand.
Tools are designed to serve a specific purpose. In many cases, the use of these tools is the only efficient manner to accomplish the task they’ve been built for. Modern agencies spend time trying to understand what a brand needs but end up having to rely on others to make their goals a reality.
At GKC we eliminate the broken telephone, the grey spaces, the ambiguity in function.
We understand what a brand needs and how that relates to the appropriate industry on an aesthetic and functional level.
We then set out to create content that suits the problem and becomes the solution – a solution which works in tandem with the brand and digital landscape in which this content needs to serve its purpose.
Our strategists, copywriters, directors and editors ideate and execute in one room. No misinterpretation. No lapse in direction.
Projects succeed when all parts of the puzzle are realised before production – for this reason, we’ve tied all of the pieces together, constantly communicating to ensure that your next content piece reaches its full potential.
OUR MEDIUMS
FILM
Elevated aesthetics.
Whether it be filming, editing, directing, or producing – we are able to fully realise any given project from the required perspective by offering professional film services at a world-class level with rapid turnaround times.
Placing highly advanced gear in the hands of visionaries is what we do.
VISUAL EFFECTS
We love pressing buttons in dark rooms.
Our visual effects team is responsible for ground-breaking animation and design when it comes to the age of digital and ‘new media’- making the impossible, possible.
CGI, projection mapping, compositing, motion graphics – the list goes on. When you need the desert to part and mountains to crumble, we have your back. If you’re looking for something a bit more subtle like logo builds and titles, we’d love to help out too.
DESIGN
We define and refine aesthetics.
Much like its very foundation, Design is a seemingly simple art but one which houses a myriad of complexities.
Whether you need a complete overhaul, slight adjustment or are in the process of creating a brand new identity – we are able to generate visual looks that are moulded on your core values and objectives.
PHOTOGRAPHY
The digital eye to the soul.
A single image can not only speak a thousand words but chronicle an entire lifetime. Some of our images have made it onto billboards, others have found their way onto the pages of magazines, while others rest comfortably in cyber space. No matter where they are, they all possess our signature style and bold artistry.
OUR PORTFOLIO
OUR MANIFESTO.
Who we are. What we believe in.
We’re a collective of inspired creative professionals with a passion for delivering captivating, purposeful content for brands which push the boundaries in a progressive new world.
From inception to release, we believe in a fully realised vision – never compromising on its message. In an ever-changing digital landscape, nothing less than world class will do.
We align with brands that strive to break barriers and aim to exceed their perceived limits.
We exist on the cutting edge of our craft.
We are GKC.
OUR HISTORY.
Where we come from.
Inspired and driven by the digital content revolution that has transpired over the last few years, GKC was officially established in early 2014, operating then as “The Grand•Kids Collective”.
It’s incredible to think how far we’ve come in just three years.
Comprising then of a small handful of creative professionals striving to deliver captivating content, the brand has grown exponentially over a short period of time, having produced work in over 15 different countries across America, Asia, Europe, and good ol’ Africa, for brands such as Nike, Jaguar, ASICS, Oxfam, Lindt and more.
Our history lies with our artistry and love for our craft. Our future lies there, too.
To infinity.
IF THERE'S NO MEANING BEHIND THE MESSAGE, DON'T BOTHER SENDING IT.
GET IN TOUCH WITH US.
We promise we'll write back.
